Good bloggers have a specific focus. When someone starts a blog, it’s important to find her niche, and to build her posts around that niche. For instance, The Outspoken TULIP focuses on teaching women discernment through sound Biblical doctrine. Most of the blogs I read fall into that niche as well, and occasionally I interact with those women through social media or by email. We concentrate on defined areas because readers look to us for answers in those areas. God gave us this ministry so that He would be glorified.
So often, I’m tempted to veer off from the purpose of my blog for the sake of just writing. As enjoyable as such a vacation might be, it would ultimately change this blog into something I don’t believe the Lord wants it to be. I could start another blog devoted to the art of writing, and it would still honor Him. But it would need to be a separate blog. I don’t want to diffuse this blog by meandering into ideas that would distract women from discipleship. Consequently, I narrow my subject matter to select categories that contribute to my overall theme.
Even when a blog intentionally narrows its focus to a few related aspects of Christianity, however, the author should find a broad spectrum of sub-topics within that focus. One Scripture will most likely lead to more Scriptures, leading the writer to think about angles that give fresh perspectives. Too much of a focus leads to repetition that ends up annoying readers. Additionally, it can damage the writer’s credibility,Read More »